Rob on set of Water for Elephants

The wild hair that characterized Robert Pattinson and drove fans wild is gone.

The hairdresser really didn't hold back when it came time to cut. The result is a totally different look and a whole new image for Rob. We saw Rob's new look for the first time the other day on the Ellen Degeneres, show.

So why did he cut it? Not for himself and not for fashion, but because of the new film that he is filming called, Water for the Elephants, which comes out next year.

Not too worry if you are one of the fans that loves Rob's hair. It will be back just as soon as he begins to film Breaking Dawn.