OLSEN TWINS MINE GIRLS' MARKET
Double Vision
Watch Out, Mickey: Olsen Twins Gain Fast In Kids' Entertainment
HOLLYWOOD - Quick: After Disney, what is the most popular name in kids' home entertainment these days? Sesame Street? Barney? Try Olsen. With a series of low-budget videocassettes that have raked in $77 milliony in sales, 10-year-old twins Mary-Kate and Ashley Olsen have taken the No 1. spot in the nonanimated children's video market. In the process, the sisters, who cut their teeth on the hit ABC television sitcom "Full House," have become heroes to the under-12 set and millionaires to...
continue reading...
